Who we are
We’re a nationwide team of more than 600 fitness professionals with a wide range of backgrounds and experience. We love to hire the best people and match their unique expertise with our clients, whether it’s a science and research firm in Pennsylvania, a tech company in Seattle, or a retail corporation in North Carolina.
Our roots began in 1984 when two industry pioneers, Brenda Loube and Sheila Drohan, started to work with our first corporate client, Sprint. We’ve since cultivated our fitness center management expertise through working with corporate clients of all sizes and industries.
These experiences have powered us to stay ahead of trends, technologies and creative ways to offer unique service to our clients. And to us, success comes in the form of the deep relationships we’ve built with them along the way. In fact, we still work with Sprint – our first client we met more than 30 years ago.
Now owned by Beth and Michael Vivio, CFW has more than 100 clients in 23 states, and remains the largest women-owned business in the fitness management industry, with certification through the Women’s Business Enterprise National Council (WBENC). Beth and Michael have extensive leadership experience with a laser focus on driving innovation and further expanding CFW’s geographic footprint.
The Vivios are also pretty active, whether they’re sticking to their daily workout routines, giving back to the community, or visiting your company. Whatever it is, they pride themselves on making an impact and being a part of the action.
Building connected cultures at client sites
Coaching individuals to reach their goals
Having fun every step of the way
In 2013, we started our Move to Impact program as a way to connect with the communities where we live, work and play. We’ve remained focused on giving back to these communities while inspiring healthy lifestyles ever since. On any given day, you’ll find us volunteering at races, leading youth enrichment programs or gathering donations for a local food pantry. In fact, we’ve volunteered more than 6,800 hours in the community and raised over $182,000 for charitable causes.