As Assistant Vice President of Business Development, Matt Parrott provides oversight and direction of Corporate Fitness Works’ new business growth and opportunities. He is also responsible for the identification and cultivation of products, services, partnerships, and strategies aimed at enhancing our competitive advantage in the marketplace. To that end, Matt works closely with all Corporate Fitness Works business units in order to develop client proposals, maximize new and existing business opportunities, and facilitate internal efficiencies. His background as University Professor and multi-site fitness center owner provides the foundation from which Matt represents Corporate Fitness Works within the industry. He is a former member of the American College of Sports Medicine (ACSM) Committee for Certification and Registry Boards (CCRB) and a current member of the International Association for Worksite Health Promotion (IAWHP) Executive Board. Matt holds a Ph.D. in Sport Studies from the University of Kansas and resides in Overland Park, KS with his wife and daughter. When not spending time with family, Matt enjoys playing golf and cheering on Kansas City sports teams.